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Last updated August 14, 2025

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Privacy Policy

Last updated: August 14, 2025

This privacy notice for Better Intelligence (doing business as Daniel Krasny) (‘Daniel Krasny’, ‘we’, ‘us’, or ‘our’), describes how and why we might collect, store, use, and/or share (‘process’) information when you use our services (‘Services’), such as visiting the website at https://better-intelligence.com, or any website that links to this privacy notice.

This privacy notice will help you understand your privacy rights and choices. If you do not agree with our policies and practices, please do not use our Services. If you still have any questions or concerns, please contact us at contact@better-intelligence.com.

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SUMMARY OF KEY POINTS

This summary provides key points from our privacy notice, but you can find out more about any of the topics by clicking the link following each key point, or by using our table of contents below.

• What personal information do we process?
  When you visit, use, or navigate our Services, we may process personal information depending on how you interact with Daniel Krasny and the Services, the choices you make, and the products and features you use.

• Do we process any sensitive personal information?
  We do not process sensitive personal information.

• Do we receive any information from third parties?
  We do not receive any information from third parties.

• How do we process your information?
  We process your information to provide, improve, and administer our Services, communicate with you, for security and fraud prevention, and to comply with the law.

• In what situations and with which parties do we share personal information?
  We may share information in specific situations and with specific third parties.

• How do we keep your information safe?
  We use technical and organizational safeguards, but no system is 100% secure.

• What are your rights?
  Depending on your location, you may have specific rights regarding your personal information.

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1. WHAT INFORMATION DO WE COLLECT?

We collect personal information that you voluntarily provide when you express an interest in obtaining information about our services. The personal information we collect depends on the context of your interactions with us, the services you select, and the features you use.

The personal information we collect may include:

• Names

• Phone numbers

• Email addresses

The details you provide must be true, complete, and accurate, and you must notify us of any changes to such information.

Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Services.

We automatically collect certain information when you visit, use, or navigate the services with Google Analytics. This information does not reveal your specific identity (such as your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and how and when you use our Services and other technical information. This information is primarily needed to maintain the security and operation of our Services, and for our internal analytics and reporting purposes. Like many businesses, we also collect information through cookies and similar technology.

Cookies are:

Device Data – We collect information about your computer, phone, tablet, or other devices you use to access our Services. Depending on the device used, this data may include information such as your IP address (or proxy server), device and application identification numbers, location, browser type, hardware model, Internet service provider and/or mobile carrier, operating system, and system configuration information.

Location Data – We collect location data such as information about your device’s location, which can be either precise or imprecise. How much information we collect depends on the type and settings of the device used to access the Services. For example, we may use GPS and other technologies to collect geolocation data that tells us your current location (based on your IP address). You can opt out of allowing us to collect this information either by refusing access to the information or by disabling your Location setting on your device.

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2. HOW DO WE PROCESS YOUR INFORMATION?

We process your information to improve, and administer our Services and communication with you; for security and fraud prevention; and to comply with the law. We process your personal information for a variety of reasons, including delivering targeted advertising. We may process your information to develop and display personalized content and advertising tailored to your interests, location, and more. To determine the effectiveness of our marketing and promotional campaigns, we may process your information to better understand how to provide marketing and promotional campaigns that are most relevant to you.

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3. WHAT LEGAL BASES DO WE RELY ON TO PROCESS YOUR INFORMATION?

We only process your personal information when we believe it is necessary and have a valid legal reason (i.e., legal basis) to do so under applicable law, such as with your consent, to comply with the law, to provide you with services, to enter into or fulfill our contractual obligations, to protect your rights, or to fulfill and protect our legitimate business interests.

EU/UK: GDPR/UK GDPR legal bases apply.
Canada: Canadian privacy law legal bases apply.

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4. ISRAEL – PRIVACY PROTECTION LAW (AMENDMENT 13, EFFECTIVE AUGUST 14, 2025)

If you are located in Israel, the following provisions apply in accordance with Privacy Protection Law, Amendment 13:

1. Transparency and Purpose Limitation

   • We collect and process your personal information only for clear, specific, and legitimate purposes.

   • Before collecting information, we will notify you of the data categories, purpose of processing, third-party sharing, and international transfers.

2. Legal Bases for Processing

   • Data processing is allowed only with a lawful basis: your consent, contractual obligations, legal compliance, vital interests, or legitimate business interests that do not override your rights.

3. Your Rights

   • Access, update, correct, delete personal information.

   • Restrict or object to processing.

   • Withdraw consent at any time without affecting prior lawful processing.

   To exercise these rights: contact@better-intelligence.com

4. Cross-Border Transfers

   • Transfers outside Israel are allowed only if the destination provides adequate protection or via proper contractual safeguards.

5. Data Security

   • Organizational and technical safeguards must be implemented to protect against unauthorized access, loss, misuse, or disclosure.

6. Supervisory Authority

   • Complaints may be submitted to the Israeli Privacy Protection Authority (PPA).

7. Enforcement and Sanctions

   • Non-compliance may result in administrative fines or other enforcement actions.

5. WHEN AND WITH WHOM DO WE SHARE YOUR PERSONAL INFORMATION?

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We may need to share your personal information in the following situations:

Business Transfers – We may share or transfer your information in connection with, or during negotiations of, any merger, sale of company assets, financing, or acquisition of all or a portion of our business to another company.

6. COOKIES AND OTHER TRACKING TECHNOLOGIES

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We may use cookies and similar tracking technologies (like web beacons and pixels) to access or store information. Specific information about how we use such technologies and how you can refuse certain cookies is set out in our Cookie Notice.

7. DATA RETENTION

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We will keep your personal information only as long as necessary for the purposes set out in this privacy notice, unless a longer retention period is required by law. When no longer needed, we will delete or anonymize your information.

8. DATA SECURITY

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We implement appropriate technical and organizational measures to protect your information. However, no system is completely secure, and transmission of information is at your own risk.

9. MINORS

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We do not knowingly collect data from children under 18. If we learn that personal information from a minor has been collected, we will deactivate the account and take reasonable measures to delete such data.

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10. YOUR PRIVACY RIGHTS

Depending on your region, you may have the right to:

• Request access to personal information

• Correct, update, or delete your information

• Restrict or object to processing

• Withdraw consent

• Exercise these rights by contacting contact@better-intelligence.com

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11. DO-NOT-TRACK FEATURES

We do not currently respond to browser Do-Not-Track signals.

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12. CALIFORNIA RESIDENTS

California residents have specific rights under CCPA as described in the full privacy notice.

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13. UPDATES TO THIS NOTICE

We may update this privacy notice to stay compliant with relevant laws. The updated version will be indicated with a revised date and effective immediately upon posting.

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14. CONTACT INFORMATION

If you have questions or comments about this notice, you may email us at contact@better-intelligence.com or by post:

Better Intelligence
Brodetski 9/10
Ramat Gan 5229656
Israel

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15. REVIEW, UPDATE, OR DELETE YOUR DATA

You can request access to, update, or delete the personal information we collect from you by submitting a request form via contact@better-intelligence.com.

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